Campaigns

Campaigns are short-term initiatives with a defined start date, end date, and goal. They’re more flexible than a Referral Program — you can use them to drive invites, boost engagement, promote an event, or any other specific action you want your community to take.

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Campaign types

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Creating a campaign

1. Go to Growth → Campaigns
2. Click New Campaign
3. Fill in the details:
   • Name — what you’re calling it
   • Type — choose the category that best fits
   • Description — explain the campaign to your team
   • Goal — what success looks like (e.g. “Invite 5 friends”)
   • Reward — select from your rewards catalog or type a custom reward. Check Save to rewards catalog to add a custom reward for future use.
   • Start and end dates — the campaign window
   • Announce in Discord channel (optional) — select a channel and the bot will post an announcement embed automatically when you create the campaign
4. Click Create

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Where campaigns appear

• Dashboard — all campaigns are listed under Growth → Campaigns with their status
• Community hub page — active campaigns are shown publicly on your community’s hub page so members can see what’s running
• Discord — if you selected a channel when creating the campaign, the bot posts an announcement embed with the title, description, goal, reward, and dates

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Managing campaigns

The Campaigns page shows all your campaigns with their current status:

• Active — running right now
• Upcoming — scheduled but not started yet
• Paused — manually deactivated; not visible on the hub page
• Ended — completed campaigns for reference

Use the toggle on each campaign card to pause or reactivate it at any time. Pausing a campaign hides it from the public hub page without deleting it — useful if you need to temporarily stop promoting something. You can delete any campaign from the list.

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Campaigns vs. Referral Programs

Think of Campaigns as the broader category and Referral Programs as one specific type. Campaigns can track any kind of community action; Referral Programs are specifically tied to invite counts with a progress bar and goal tracker.